Digital Marketing

Getting the checkout process streamlined is one of the most important pieces of any successful eCommerce site. A streamlined checkout will help reduce cart abandonment and help users finish their purchase. We’ve compiled 7 different tips to help reduce cart abandonment on your eCommerce site.

Earning Positive Online Reviews is one of the best things you can do to help your business stand out. We’ve assembled these tips to help you get more 5-star reviews for your business and bring in more customers.

What is the difference between User Testing and Usability Testing? Both terms are often thrown about interchangeably. Let’s uncover the differences between these two terms and what purposes they have when it comes to perfecting the User Experience.

We’ve been using WordPress for years for our clients and we’re still in love. Learn why WordPress remains the most powerful and flexible CMS in the world.

Video is changing how people market real estate. Here are 3 huge statistics that explain how and why you should start using video for your listings.

Just like with every job on the planet, with this job, comes its own unique stories. These stories are not just for my fellow co-workers to commiserate about over their keyboards or talk about during lunch, they are also tools to learn from. So, from the desk of a Web Project Manager, here are three stories.

Microcopy is a term used to define all of those little bits of content on a website or application that live to help guide a user along on the way to their ultimate goal. Learn about the 3 signs of great Microcopy with examples!

Most people will see your social media page but not as many will see your website. So you need to care about your page more than you website. Here are 6 ways you can instantly improve your social media presence

Stop! Don’t press that “Boost” button. There’s a lot more to the Facebook Ads story than you might be aware of. Here are 5 ways you can grow your business using different Facebook ad objectives.

The most successful websites are no longer boring static sites. More and more websites are now creating a video experience focused on their brands, that ultimately leads to higher conversions.

Facebook advertising is an art. Beyond radio and newspaper advertising, billboards and park benches, your audience is on Facebook and Instagram. Every. Single. Day. How do you attract new customers, grow your audience, and retain them for a long time? Show them the reason why with compelling Facebook and Instagram ads.

You know that the internet really is a HUGE place.  Its existence spans all over the world, and it can be somewhat daunting when you think about how you and your team can make the content on your website receive views and gain attention.  How does something get looked at? How does what I post [Read More]

5 Steps To Setting Up Your SEO Strategy So You Can Evaluate ROI Determine your most profitable products and services. What makes you the most money? How do customers find those moneymakers? Are you selling mostly locally, or nationwide? The first step to a successful SEO strategy is to determine which of your products and [Read More]

On virtually every SEO Website Audit I have performed over the years there have been three major issues I have consistently found. If you do nothing else to your site, focusing on these three simple areas can have a significant impact on your click-through rate from your listing on a Search Engine Results Page (SERP), [Read More]

Logos are like the swiss army knives of marketing. They can be your branding on almost any surface, scale to just about any size, and act as a memorable face for your brand. But if you don’t know what you’re doing you might just end up hurting yourself.