Social Media

Stop! Don’t press that “Boost” button. There’s a lot more to the Facebook Ads story than you might be aware of. Here are 5 ways you can grow your business using different Facebook ad objectives.

Facebook advertising is an art. Beyond radio and newspaper advertising, billboards and park benches, your audience is on Facebook and Instagram. Every. Single. Day. How do you attract new customers, grow your audience, and retain them for a long time? Show them the reason why with compelling Facebook and Instagram ads.

You know your brand needs an online presence, and you know you need to put out great content that will resonate with your audience and community.  Content – as they say – is king and is the vehicle to boosting your business’ SEO while gaining attention and traffic in generating leads. The question becomes: what [Read More]

Why Video Is Valuable Video is well and above the single most demanded medium in existence. Because it encompasses all other types of media. Like voice, music, sound, visuals, graphics, film, text, and more! It has all of those and no other form of media is has them. This makes video not only unique, but [Read More]

Thumbnails, It’s that little preview picture you see with a blog, article, or video before you click on it. It’s not very big, and not very important… Is what you might currently think. How many times have you been shopping for a book? Maybe wine? Chances are the reason why you decided on what one [Read More]

Does your business have a way to communicate what you do, what you think about certain issues, express ways that your business is different from others and communicate directly with your consumer? If not, then your business’ marketing strategy needs social media. The overarching reason for this is building trust between you and the client [Read More]

Loud Canvas Media is offering a FREE seminar about how to make your business’ website and digital presence more effective and successful! About this Event Main Topic: Does your Website Need a Facelift? How to Make your Website Effective & Successful! In these modern times, every business—whether it is small and local or a huge [Read More]

In a landmark effort to improve the digital performance and success of small businesses in the Dover, NH area, Loud Canvas Media is introducing a quarterly effort to bring FREE digital marketing education to local businesses. After 15 years in the industry, Loud Canvas Media recognizes that the local business community should be empowered to [Read More]

By now the world is acquainted with the relatively “new” use for hashtags that has emerged over the last decade or so. Hashtags are no longer used just to signal a number, they are now an integral tool in social media and an important utility for individuals and brands to utilize in engaging with their [Read More]

So, you’re thinking of starting a YouTube channel, eh?  YouTube is a great place to add an additional layer of content to your brand and either drive traffic to or from that channel to your place of conversion. I say “Go for it!”. However, even before we get into the specifics about how to technically [Read More]

We love working with restaurants in building their social media attention! Social media is an integral part of today’s marketing, and even if you AREN’T active on social media, you can be sure that your customers are tweeting, publishing, and posting about your food, service, and establishment. Here are a few ideas to develop your [Read More]

Oh, Facebook! Where would we be without all your options? Today, I’m here to chat with you about the difference between Facebook Ads and Facebook Boosting. If you have a business on Facebook, you have more than likely been prompted to boost one or more of your posts. Maybe you’ve tried it.  But, did you [Read More]

We speak often about how businesses and brands need to be on social media, and have to be present with constant pieces of quality content across varying mediums. Understand this: there are now more than 3 billion using social networks across the globe. These individuals are not only glued to their phones, but are increasingly [Read More]

You know this already: social media is of ever-growing importance to businesses, and should absolutely be taken advantage of. Part of that is keeping informed of the newest trends so that you are able to give your business the greatest leverage. 2018 has been a year of expanding and building off of 2017 social media [Read More]

Businesses that have a Facebook page, pay attention! (And yes, if you have a business – no matter large or small – you should have a Facebook page). Changes to the Facebook business pages will be implemented on (or around) August 24, 2018. These changes come as Facebook is working to make its user experience [Read More]