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marketing

Gaining Business with the New Word-of-Mouth; Twitter

Twiiter

“The oldest form of marketing – word-of-mouth – with the newest form of technology.” Marc Pritchard, P&G. While this could be said of all social media platforms, Mr. Pritchard’s quote more directly aligns with one outlet, the one that is the busiest, and noisiest, of them all – Twitter. In 140 characters or less, the [Read More]

LCM's 5 Rules of SoMe for Businesses & Brands:

1) Social media is not simply something that you can ‘set and forget’. Each platform becomes your garden – you must tend to it, cultivating relationships and curating content. 2) Engage, educate, and execute. Talk to those in your circle, educate those outside of it, and execute – to build new relationships, foster new friendships, [Read More]