They say a picture is worth 1,000 words. In social media this is very true – with words, as well as with 1,000 clicks, site visits, and other means of engagement. People absolutely love pictures – sharing, tagging, and posting them – to show that they have ‘been there done that’ or to flip to.
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The number one mistake that businesses (and individuals) make with Twitter is to not fully put it to good use – to have an account, but to only us.