Kevin Duffy

Kevin Duffy

Kevin has spent the better part of his life in advertising and marketing–over 20 to benchmark it. In that time, he has worked with large international brands like SAAB and Schneider Electric as well as smaller local brands like Arthur Thomas Properties and Hubbington’s Furniture. Starting his career as a copywriter, Kevin’s approach to brand strategy and marketing is similar to his approach to writing. Much as you create good copy by establishing a unique argument and then supporting it in the writing, Kevin would argue that developing good brand and marketing strategy means establishing an authentic, unique position and then supporting that position with the actions of the brand. Kevin’s job at Loud Canvas is to help develop and direct to overall brand and/or marketing strategy for our clients. Although he may say his job is really to get you noticed in the most creative manner possible that also reflects positively on your brand. Either way, Kevin understands what it takes to help differentiate and grow your brand.

Posts by Kevin Duffy

Print Marketing’s Place in the Digital Age
The Single Most Important Aspect to Ensure a Successful Brand